Joyeria El Dorado relocated to a new shop in downtown Lindsay
LINDSAY – For the second time in the last five years, Joyeria El Dorado is moving locations. This move may be their final one as they purchased a new building in downtown Lindsay to be closer to the community.
Joyeria El Dorado has been in business for over 23 years and has changed locations four different times to keep up with their ongoing growth. Most recently they were at two different locations within the Save Mart shopping center off Highway 65. After renting a storefront for a number of years, they were finally able to buy their own building. On Sept. 4, they hosted a ribbon cutting ceremony for their largest storefront they’ve ever had. The fiesta was hosted by Joyeria El Dorado owner Javier Venegas who wanted an opportunity to give back to the community. He invited 100.5 FM Radio Lazer to be in charge of music, raffles and gift giveaways. There were also free tacos.
Many of Joyeria El Dorado’s customers walk to the shop to utilize its services, so Venegas felt that it was essential to be in a central location. In addition to selling jewelry, the shop also sells a variety of clothing items for field workers. This includes durable jeans, boots, hats, and other accessories. In 2018, Lindsay named Joyeria El Dorado as a location for residents to pay their city utility bills. People can also come to the shop to cash checks, buy money orders, or send money to family in other countries such as Mexico. Due to these services, the store has not had to close their doors due to the ongoing pandemic unlike other retailers.