Visalia is buzzing with business: Sportsman’s Warehouse opening kicks off busy month

Sportsman’s Warehouse opens, Marriott makes plans and new gym and eatery on the way


VISALIA – Business has been booming in Visalia in the last month. Since it was first reported that UPS had acquired 58 acres in the City’s booming industrial park for a mid-state distribution center, Visalia is now home to a major outdoor retailer and will soon see additions to a downtown hotel, a surgical facility and a new gym and mobile eatery.

The business buzz kicked off on Sept. 21 with the grand opening of Sportsman’s Warehouse at 1650 W. Visalia Parkway. The store is Sportsman’s Warehouse tenth location in California and 86th overall in 22 states across the country.

“California is a great state we know well with a high user base for hunting, camping and fishing.  This tenth California location solidifies Sportsman’s Warehouse as an outdoor leader in California,” noted John Schaefer, Sportsman’s Warehouse CEO. “The addition of this store keeps with our business plan, promoting stable growth that will benefit our loyal customers, our company and our vendors for many years to come.”

Sportsman’s Warehouse serves outdoor enthusiasts, casual users and first time participants with quality brand-name hunting, fishing, camping and shooting merchandise within a convenient shopping environment, serviced by passionate, knowledgeable associates to create a memorable outdoor experience.  To shop online, visit us on the web at


In other business news:

Marriott has announced it will be reinvesting in its downtown Visalia location. The Downtown Marriott will be adding parking gates to help with parking control for the benefit of hotel, meeting and convention center guests. This is one of the few Marriott locations that did not already feature some sort of parking control.

Sequoia Institute for Surgical Services’ expansion project continues the development process having recently gained approval in site plan review. The three-story, 25,000 square foot medical office project at 23200 W. Sunnyside Avenue at Mooney Boulevard can now proceed to building permits. Sequoia Institute for Surgical Services specializes in hand, wrist, and elbow injuries, conditions and treatments.

While Facebook has been buzzing with discussion of a possible second location for In-N-Out and a Chick-fil-A, the City of Visalia is not aware of any plans for either of those quick serve chains. But that doesn’t mean there aren’t new eateries opening in town.

Popeyes Louisana Kitchen has gone through the entitlement process and their building permit was issued for a future location at Noble and Demaree.

And more recently, Lady’s Chicken and Rice, a local food truck serving Lao cuisine, will be getting a new temporary conditional use permit to offer lunch options in the industrial park. They will be adjacent to Rick’s Vending on Placer Ave. For more information on the food truck business, call 559-679-4546.

With all of these extra food options Visalians will probably want to get some exercise. A new martial arts-style gymnasium will be moving in next door to the Planing Mill so you can work off that beer and pizza. The 5,500 square foot gym is being designed by Visalia-based 4 Creeks Inc. to locate in the former Caskey Paper building located at 720 E. Center St. in Visalia.

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