Local couple plans to bring the world of wine to Visalia

Diriki and Eryn Jordan will open Wine Buff tasting room at 114 S. Locust St. in downtown Visalia

Visalia – Beer aficionados have quite a selection of pints to pick from in Visalia but wine connoisseurs are limited on where they can exercise their palate. One local couple is hoping to give the purple teeth club a new place to smile.

Husband and wife duo Diriki and Eryn Jordan are planning to open a new wine tasting room called Wine Buff at 114 S. Locust St. between Acequia and Main streets in downtown. The Jordans have owned several businesses in town but have wanted to open a wine shop since they started their crush with crushed grapes in 2006. After traveling extensively through California’s plethora of wine trails and tasting wine from other regions in their cross-country treks, the Jordans want to share their wine experiences with their neighbors at home in Visalia.

“It has been our passion to bring to our hometown the joy and therapeutic essence that wine tasting has provided for our family and friends during holidays, birthdays, anniversaries and even providing a haven to unwind after a long workday,” Jordan said in an operational statement provided to the Visalia Planning Commission.

The commission unanimously approved the Jordans’ request to open Wine Buff in a currently vacant building in downtown formerly used as a tattoo parlor. The 1,450-square foot tasting room will offer both white and red wines produced worldwide.

“This would also provide an opportunity to educate others about wine tasting,” the Jordans said in their operational statement. “This would be an idyllic way to bring good customer service and education of wine into our wonderful Downtown Visalia area.”

According to planning documents, customers will enter the building to a retail display of wine which opens up to a bar with six barstools and three tables with six chairs able to accommodate between 15 to 20 customers at a time. Customers will be able to taste wine by the glass or sample a flight of five to six wines. Each month the business will offer a “Wine of the Month” and discounts on wine to those who join the wine club for a small monthly fee. The membership will also include free tastings and wine gifts, such as wine openers, wine glasses and Wine Buff merchandise.

“Wine Buff’s purpose is to provide an educational experience about wine tasting and the process of wine making with the different varieties of every region in the world,” the operational statement reads.

No food will be prepared or served at the wine tasting room but Wine Buff plans on partnering with local restaurants for special food and wine pairings for the Wine of the Month. Plans for the wine bar did include an existing raised platform which will be used as a stage for a single performer from 6 to 9 p.m. on Friday and Saturday nights. There are no plans for amplified sound or larger acts or groups. “Single performer live music will be offered on occasional evenings at the business, intended to enhance the ambiance of the setting. The applicant currently has no plans to offer live entertainment in the form of full bands or multiple times through the week.”

The business will be open from 3 to 9 p.m. Wednesdays and Thursdays, 3 to 10 p.m. on Fridays, noon to 10 p.m. on Saturdays and noon to 4 p.m. on Sundays. The permit allows Wine Buff to extend hours to 11 p.m. on Friday and Saturdays if the businesses needs additional hours of operation.

The commission unanimously approved the tasting room on a 5-0 vote.

Hot dog stand

The Planning Commission approved another new business last week when it approved a conditional use permit for a hot dog stand. The application, which listed as John George as the applicant and the John and Donna George Trust as the owner, was to build a 468-square foot walk-up, hot dog stand the southwest corner of North Santa Fe Street and East Tulare Avenue. The stand will have outdoor seating only with six picnic tables and five benches in an outdoor patio. It is not known if this is an independent business or a franchise of another business because no operator, brands or signage was included in the application. Hours of operation would be from 10 a.m. to 8 p.m. Monday through Saturday. The hot dog stand would employ three people per shift. The building would have overnight security provided.

The Planning Commission unanimously approved the hot dog stand on a 4-0 vote, as Commissioner Chris Tavarez was absent.

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